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SEPTEMBER ISSUE | PART 2

SEPTEMBER ISSUE | PART 2

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Part two of the September Issue introduces you to a fashion memo conceptualized by Nicola Kruger. The capsule celebrates the rise of inclusivity in fashion.

The industry has a long way to go in order to reach a level of inclusivity, as well as realistic
representations of the range of Melanin. As much as fashion is governed by prevailing corporations,
fashion is persuaded and guided by those who embrace it. By taking ownership of ourselves and our
Melanin, we take ownership over fashion and our society says Nicola.

Along with the fashion memo, the team introduces you to a lifestyle edit filled with fun to tickle your taste buds. Unframed ice-cream provides you with an array of delectable flavours to see you well through the Summer.

The Issue explores the synergy between fashion and lifestyle at SMS , whilst celebrating  inclusivity.

Read our Editor’s Note to gain more insight into the September Issue.

 

EDITOR’S NOTE

 

September Issue Part Two

MELANIN & THE MILLENNIAL:

Creative Direction & Styling: Nicola Kruger

Photography: Half & Halve

Models: Kayleigh Puley (10 artist management)

                Alice Stobart (My Friend Ned)

                Tsitsi Garande (10 Artist management)

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Creative Direction & Photography: Robyn Walker ( Group Chief Photographer & Art Director)

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Editorial sign-off : Anuell Ahmar (Editor-in-Chief & Group Executive Director)